A proposal is a formal document in which you "propose" or give ideas for a project. This kind of document is sent to a figure of authority, for example your boss or the senior president of a national committee, who is asking for your help in the form of ideas (or proposals) to make the project successful.
In the following piece of writing the director of The English Language Society has asked you to write a proposal on how to attract new members.
Notice that proposals have a title and subheadings (subtitles). There is an introduction and a conclusion as well.
Proposal on how to attract more membersto theEnglish-language society
Introduction
The aim of this proposal is to give recommendations on what new events to organise in order to attract more people to join our society. It also suggests varied ways in which we can make our current activities more appealing.
The current situation
There are a number of cultural activities that we offer in our society such as the book club, which meets on Saturday afternoons to discuss a classic book, and the cinema group, in which a black and white film is projected once a month. While both events have proved to be popular among older people, mainly middle-aged women, there are very few young people showing interest in participating. As a result of this, the society has failed to grow and in fact our statistics show that we are actually losing members little by little.
How to attract new members
I suggest that we create events aimed at people in their early and mid-twenties. For example we can organize pop concerts, inviting the local bands who perform English covers, or fan clubs, where members can meet to talk about their favourite British actors or actresses.
We should also try to attract more males to our society and one way to do this is through sport. I recommend forming a football or tennis club. We can get together to watch the EuroCup matches or the Wimbledon games and then talk about them.
Regarding our current events, the book club and the cinema group, I think we should keep them but I suggest discussing modern books and passing premier films from time to time to wider our range of participants.
Conclusion
There should be no delay in creating appealing activities to attract new members, such as the suggested pop concerts, fan clubs and sport groups. We should also maintain the book club and the cinema group, which have proved to be successful in the past, but including the discussion and projection of some modern books and films which may be interesting to young people.
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